HuffPo recently published data reported by HopperHQ about rates charged by celebrities for social media endorsements. Here’s a list of some of the top dealmakers.
- Selena Gomez – 122 million followers – $550,000 per post
- Kim Kardashian – 100 million followers – $500,000 per post
- Cristiano Ronaldo – 104 million followers – $400,000 per post
- Kylie Jenner – 95 million followers – $400,000 per post
- Kendall Jenner – 81.7 million followers – $370,000 per post
- Khloe Kardashian – 68 million followers – $250,000 per post
- Kourtney Kardashian – 57.8 million followers – $250,000 per post
- Cara Delevingne – 40.4 million followers – $150,000 per post
- Gigi Hadid 34.7 million followers – $120,000 per post
- Lebron James – 30.7 million followers – $120,000 per post
As you can see it is largely a numbers game with a couple of notable exceptions, e.g. Kim Kardashian punches above her weight with a cool $500K per post to reach her 100M followers.
Just in case you, or anyone you know, have a plan to become one of these influence marketers, just remember that there are a few million folks in line ahead of you. You should probably have a plan B just in case.
