You’ve probably heard the term “deep fake” in recent months and perhaps you’ve seen a video of a famous politician or celebrity “saying” things that they didn’t actually say.
This video report from CBS about deep fakes includes a House Intelligence Committee meeting this week in which the chair shows a clip of a reporter from Bloomberg “faking” his mom with a computer simulated voice designed to mimic his own. Other clips show AI programs manipulating videos of world leaders having them say things that they didn’t really say.
Deep fakes are not new, but they’re getting better…and therein lies the rub. As the technology improves, our trust and confidence in what we’re hearing and seeing begins to erode. Sometimes the threat doesn’t require that millions of Americans believe a lie, but just that they don’t believe anything.