{"id":184,"date":"2009-04-12T20:56:56","date_gmt":"2009-04-13T02:56:56","guid":{"rendered":"http:\/\/sebersole.wordpress.com\/?p=184"},"modified":"2009-04-12T20:56:56","modified_gmt":"2009-04-13T02:56:56","slug":"the-state-of-the-news-media","status":"publish","type":"post","link":"https:\/\/ebersolemedia.com\/blog\/the-state-of-the-news-media\/","title":{"rendered":"The State of the News Media"},"content":{"rendered":"<p><a href=\"http:\/\/www.stateofthemedia.org\/2009\/index.htm\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-187 alignleft\" title=\"state_of_news1\" src=\"http:\/\/ebersolemedia.com\/blog\/wp-content\/uploads\/2009\/04\/state_of_news1.jpg\" alt=\"state_of_news1\" width=\"478\" height=\"116\" srcset=\"https:\/\/ebersolemedia.com\/blog\/wp-content\/uploads\/2009\/04\/state_of_news1.jpg 764w, https:\/\/ebersolemedia.com\/blog\/wp-content\/uploads\/2009\/04\/state_of_news1-300x73.jpg 300w\" sizes=\"auto, (max-width: 478px) 100vw, 478px\" \/><\/a>According to <a href=\"http:\/\/www.stateofthemedia.org\/2009\/index.htm\">The State of the News Media<\/a>, a report by the Pew Project for Excellence in Journalism, audiences for news are shrinking and advertising revenue is falling. News magazines and newspapers have lost the most readers, followed by local and network news. On a positive note, internet and cable TV news are attracting new viewers. The down side is that internet news users are still difficult to sell to advertisers.<\/p>\n<p>The other problem with internet news is that many online news outlets don&#8217;t do much if any news reporting&#8230;they simply aggregate news from various sources, e.g. Associated Press and Reuters, and bundle them for visitors to their websites. This model is unsustainable if the ones actually doing the reporting are not sharing in the revenue generated by the online advertising. As newspapers fold and reporters are laid off, there will be fewer stories available to the online portals such as Yahoo! and Google news. In some ways it mimics the change that our country has seen over recent decades. We have moved from manufacturing to a service economy. No one wants to make things anymore, and it seems that no one wants to &#8220;produce&#8221; news content. Without reporters in the field making calls, conducting interviews, showing up at events, and keeping their ears to the ground, the future of journalism looks bleak&#8230;and news organizations are scared.<\/p>\n<p>So if your business model is broken and your source of income is in jeapordy, what do you do? Just last week the Associated Press (AP) announced that they would take legal action against aggregators (such as Yahoo! and Google) who use their headlines and news excerpts without paying copyright premission. While Google pays AP for full articles that it carries on the Google website, the problem pertains to Google&#8217;s, and other aggregators&#8217;, use of headlines and excerpts. News aggregators have argued Fair Use and say that they drive traffic to the AP website in return for using a short bit of the news copy. In this difficult economic climate, the battle is about power, prestige, and, ultimately, survival.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>According to The State of the News Media, a report by the Pew Project for Excellence in Journalism, audiences for news are shrinking and advertising revenue is falling. News magazines and newspapers have lost the most readers, followed by local and network news. On a positive note, internet and cable TV news are attracting new &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/ebersolemedia.com\/blog\/the-state-of-the-news-media\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;The State of the News Media&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4,10,11,14],"tags":[],"class_list":["post-184","post","type-post","status-publish","format-standard","hentry","category-advertising","category-interactive-media","category-journalism","category-media-industry"],"_links":{"self":[{"href":"https:\/\/ebersolemedia.com\/blog\/wp-json\/wp\/v2\/posts\/184","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ebersolemedia.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ebersolemedia.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ebersolemedia.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ebersolemedia.com\/blog\/wp-json\/wp\/v2\/comments?post=184"}],"version-history":[{"count":0,"href":"https:\/\/ebersolemedia.com\/blog\/wp-json\/wp\/v2\/posts\/184\/revisions"}],"wp:attachment":[{"href":"https:\/\/ebersolemedia.com\/blog\/wp-json\/wp\/v2\/media?parent=184"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ebersolemedia.com\/blog\/wp-json\/wp\/v2\/categories?post=184"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ebersolemedia.com\/blog\/wp-json\/wp\/v2\/tags?post=184"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}