{"id":367,"date":"2010-04-08T17:58:53","date_gmt":"2010-04-08T23:58:53","guid":{"rendered":"http:\/\/sebersole.wordpress.com\/?p=367"},"modified":"2010-04-08T17:58:53","modified_gmt":"2010-04-08T23:58:53","slug":"tiger-woods-did-you-learn-anything","status":"publish","type":"post","link":"https:\/\/ebersolemedia.com\/blog\/tiger-woods-did-you-learn-anything\/","title":{"rendered":"Tiger Woods, did you learn anything?"},"content":{"rendered":"

\"\"<\/a>Nike just released a new ad featuring Tiger Woods and the voice of his deceased father. The voice over by Earl Woods concludes with the line, “Did you learn anything?” My question to Nike is, “did YOU learn anything?”<\/p>\n

You can see the spot here<\/a> and read more about it here<\/a>. Stephen Colbert even weighed in<\/a> with alternate versions of the spot.<\/p>\n

People I’ve spoken to see the spot as polarizing…they either love it or hate it. One possible explanation for the divergent views is that the blank expression on Tiger’s face, and the polysemic nature of the phrases spoken by Tiger’s late father, allows the viewer to project onto the spot what the viewer already feels. If you believe that Tiger still has penance to perform, this spot is unlikely to convince you to give him a pass.<\/p>\n

Nike may be hoping that his fans are predisposed to extend an olive branch to Tiger…but early responses<\/a> suggest that the public is not quite ready to do that. The Tiger brand was built on his squeaky-clean image and his role as father, son and husband. That all came crashing down with revelations of Tiger’s “transgressions” and rumors about his father’s indiscretions.<\/p>\n

Nike may have erred by jumping the gun and this spot may, in the end, be a detour on Tiger’s road to recovery.<\/p>\n","protected":false},"excerpt":{"rendered":"

Nike just released a new ad featuring Tiger Woods and the voice of his deceased father. The voice over by Earl Woods concludes with the line, “Did you learn anything?” My question to Nike is, “did YOU learn anything?” You can see the spot here and read more about it here. Stephen Colbert even weighed … <\/p>\n

Continue reading “Tiger Woods, did you learn anything?”<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4,13,14,26],"tags":[],"class_list":["post-367","post","type-post","status-publish","format-standard","hentry","category-advertising","category-media-effects","category-media-industry","category-tv"],"_links":{"self":[{"href":"https:\/\/ebersolemedia.com\/blog\/wp-json\/wp\/v2\/posts\/367","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ebersolemedia.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ebersolemedia.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ebersolemedia.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ebersolemedia.com\/blog\/wp-json\/wp\/v2\/comments?post=367"}],"version-history":[{"count":0,"href":"https:\/\/ebersolemedia.com\/blog\/wp-json\/wp\/v2\/posts\/367\/revisions"}],"wp:attachment":[{"href":"https:\/\/ebersolemedia.com\/blog\/wp-json\/wp\/v2\/media?parent=367"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ebersolemedia.com\/blog\/wp-json\/wp\/v2\/categories?post=367"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ebersolemedia.com\/blog\/wp-json\/wp\/v2\/tags?post=367"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}