{"id":90,"date":"2008-09-22T10:38:25","date_gmt":"2008-09-22T16:38:25","guid":{"rendered":"http:\/\/sebersole.wordpress.com\/?p=90"},"modified":"2008-09-22T10:38:25","modified_gmt":"2008-09-22T16:38:25","slug":"im-sam-ebersole-and-i-approve-this-message","status":"publish","type":"post","link":"https:\/\/ebersolemedia.com\/blog\/im-sam-ebersole-and-i-approve-this-message\/","title":{"rendered":"I’m Sam Ebersole, and I approve this message."},"content":{"rendered":"
\"Vote
Vote for Sam!<\/figcaption><\/figure>\n

Have you ever wondered why nearly every radio and television political ad contains the line, “I’m so-and-so and I approve this message”? Well, wonder no longer. It is required by law. According to the “Stand By Your Ad” provision of the Bipartisan Campaign Reform Act (BCRA) aka the McCain-Feingold Act, candidates must indicate responsibility for a spot by using this disclaimer. This is intended to cut down on attack ads in general, and outrageous claims in particular. Also, in order for a candidate to receive the lowest-unit-charge when purchasing TV\/Cable airtime, an image of the candidate must appear in the commercial spot and a statement of approval must appear on screen and remain for a minimum of four seconds.<\/p>\n

The unintended consequence of this legislation has been the raising and spending of soft money by so-called “527 organizations<\/span>” or PACs (Political Action Committees) who are free to create and distribute political ads that do the candidates’ dirty work while giving the appearance of being independent. These spots are often funded by partisan organizations with such innocuous sounding names as, Colorado First Project, or Democracy for America. Because we live in a “swing state” in the 2008 elections, we’re seeing and hearing more than our fair share of political ads and will continue to do so for about 5 more weeks. But look on the bright side–the political TV spots are crowding out the normal lineup of ads for Frank “the strong arm” Azar and erectile dysfunction medications!<\/p>\n

Sources: The Campaign Finance Guide<\/a>, Political 101<\/a>, and Open Secrets<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Have you ever wondered why nearly every radio and television political ad contains the line, “I’m so-and-so and I approve this message”? Well, wonder no longer. It is required by law. According to the “Stand By Your Ad” provision of the Bipartisan Campaign Reform Act (BCRA) aka the McCain-Feingold Act, candidates must indicate responsibility for … <\/p>\n

Continue reading “I’m Sam Ebersole, and I approve this message.”<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4,22,26],"tags":[],"class_list":["post-90","post","type-post","status-publish","format-standard","hentry","category-advertising","category-regulation","category-tv"],"_links":{"self":[{"href":"https:\/\/ebersolemedia.com\/blog\/wp-json\/wp\/v2\/posts\/90","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ebersolemedia.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ebersolemedia.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ebersolemedia.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ebersolemedia.com\/blog\/wp-json\/wp\/v2\/comments?post=90"}],"version-history":[{"count":0,"href":"https:\/\/ebersolemedia.com\/blog\/wp-json\/wp\/v2\/posts\/90\/revisions"}],"wp:attachment":[{"href":"https:\/\/ebersolemedia.com\/blog\/wp-json\/wp\/v2\/media?parent=90"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ebersolemedia.com\/blog\/wp-json\/wp\/v2\/categories?post=90"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ebersolemedia.com\/blog\/wp-json\/wp\/v2\/tags?post=90"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}